Author: Kayla

Webinar Recap: SEO Secrets & Lies – Is Search Engine Optimization For You?
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Webinar Recap: SEO Secrets & Lies – Is Search Engine Optimization For You?

Thank you to our November webinar attendees! We hope you found our discussion of SEO best practices useful! See you back soon for our next educational webinar – stay tuned for details! As always, we are more than happy to answer any remaining questions you may have. A recording of the webinar is also now…

Webinar Recap – Tourism Advertising: Targeting Visitors Before They Visit and After They Arrive
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Webinar Recap – Tourism Advertising: Targeting Visitors Before They Visit and After They Arrive

Thank you to our July webinar attendees! We spent the hour discussing the best and most cost-effective strategies for reaching visitors before they come to your destination and also while they are visiting. We appreciated your questions and engagement! A recording of the webinar is now available for your reference.

Webinar Recap – Getting Found In Google: Paid Ads vs SEO
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Webinar Recap – Getting Found In Google: Paid Ads vs SEO

Thank you to all who attended or May webinar where we discussed what works better – the “organic” Google SEO results or the paid ads (sponsored search listings). We appreciated all of your questions! A recording of the webinar is now available for your reference.

Updates in Google in 2021 You Need To Know About
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Updates in Google in 2021 You Need To Know About

Everybody knows how important Google is if you want to be prominent online. With that in mind, did you know that Google is making some rather massive changes in 2021? While this creates challenges for web marketers, it also creates opportunities: Most of the current changes relate to User Experience, so making updates to optimize…

Resize and Optimize Photos for Websites Using Canva
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Resize and Optimize Photos for Websites Using Canva

To quickly and efficiently resize and optimize images is a keystone of any successful website update (or launch!), regardless of your industry.  Many of our web design clients here at PlusROI list resizing and optimizing images as one of their top five pain points. Between the time spent determining exact dimensions, picking the right file…

Webinar Recap: DIY Web Analytics – Measure What Matters
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Webinar Recap: DIY Web Analytics – Measure What Matters

Thanks to all of our November attendees of the  “DIY Web Analytics – Measure What Matters ” webinar. We hope you found it helpful! The webinar recording is now available so If you missed the session or are looking to review what we covered, check it out! If you have any questions or comments, please reach…

Viewing Google Ads Engagement Goals & Lead Goals In Analytics
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Viewing Google Ads Engagement Goals & Lead Goals In Analytics

This post has been written to show you how to access Google Ads-related insights for goal completions in Google Analytics. This information is for Engagement and Lead goals (we’ll address e-commerce in a separate post!). For this post, we’re using the Google Analytics Demo account – if you want to dabble with large volumes of…

Webinar Recap: Developing a Killer Competitive Strategy: DIY Web Marketing
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Webinar Recap: Developing a Killer Competitive Strategy: DIY Web Marketing

Thanks to all of our September 17th  “Developing a Killer Competitive Strategy: DIY Web Marketing” attendees. We hope you found it useful! If you have any questions or comments, please reach out to Rob.  The webinar recording is now available so If you missed the session or are looking to review what we covered, check it…