Landing Pages

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Webinar Recap: DIY Conversion Optimization – Get More Website Visitors to Take Action
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Webinar Recap: DIY Conversion Optimization – Get More Website Visitors to Take Action

Thanks to everyone who joined us on our April 07 Webinar covering Do It Yourself Conversion Optimization. Using participant sites was a lot of fun – I hope you got something out of it. We’ve had some great feedback and learned a lot from your questions! Here’s a link to download the slides. Here is…

Landing Page Checklist – What You Need to Succeed
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Landing Page Checklist – What You Need to Succeed

If you’ve explored the science of profitable online advertising, you’ll certainly have come across the concept of using a landing page. While a website’s home page needs to serve multiple different user needs, the goal of a landing page is to engage a visitor who clicks on your ad or promotion. Because you know what keyword someone…

Landing Pages 101 – Why Are They So Important?
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Landing Pages 101 – Why Are They So Important?

Curious about what landing pages are and whether you should be using them for your business? You’ve come to the right place! Simply put, landing pages are pages are “conversion focused” pages that are separate from your home page, with the goal of getting a visitor to do one specific action like buying a specific…