ByRob
Are you wanting to grow your business through advertising? Are you wondering if that’s even possible? Join veteran advertiser (and Google Premier Partner) Robert Cooper as he shares how companies can advertise effectively and how to avoid the many advertising pitfalls. We had a focus on online advertising but we also dug into traditional advertising,…
ByRob
Curious about Google’s new, mandatory GA4 Analytics migration? Learn about the critical features of GA4, how to use it to measure the results of your web marketing efforts, plus an optional tips session on common setup challenges. We look at: We start with a 30 minute overview looking at the above elements and then move…
ByKayla
Thank you to all of our March webinar attendees, we hope you found it helpful! Missed the webinar? No worries, we recorded it! As always, please reach out if you have any questions or feedback.
ByKayla
To quickly and efficiently resize and optimize images is a keystone of any successful website update (or launch!), regardless of your industry. Many of our web design clients here at PlusROI list resizing and optimizing images as one of their top five pain points. Between the time spent determining exact dimensions, picking the right file…
ByKayla
This post has been written to show you how to access Google Ads-related insights for goal completions in Google Analytics. This information is for Engagement and Lead goals (we’ll address e-commerce in a separate post!). For this post, we’re using the Google Analytics Demo account – if you want to dabble with large volumes of…
ByRob
Challenge: A 100+ unit real estate development in Victoria BC had been using radio ads extensively but were getting very little traffic or leads from their website (15-30 visitors per day to the website). This was despite the fact that the main call to action in their ads were to visit the website! Solution: Seeing…