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Assess Your Website with GTmetrix
Blog | Featured | Web Development

Assess Your Website with GTmetrix

As professional marketers, there are about a dozen tools that we regularly use to assess website performance for clients. One of the easiest tools to use that can give you great, immediate insights is GTmetrix. The Interface To use GTmetrix, simply go to the GTmetrix website and put your url in the “Enter URL to…

Online Marketing Madness — Strategic Reads for May 2017
Blog | Web Marketing Fundamentals

Online Marketing Madness — Strategic Reads for May 2017

This is part of a regular series of PlusROI posts that provide a collection of links to useful marketing resources and actionable strategies to help you grow your business. The May links are curated by Nevin Thompson (@NevinYYJ), Rian Bowden and Rob Cooper (@robertecooper). 5 Tips for Improving New Business Visibility with Google Maps Why do…

Online Marketing Madness — Strategic Reads for April 2017
Blog | Web Marketing Fundamentals

Online Marketing Madness — Strategic Reads for April 2017

PlusROI regularly posts links to useful marketing resources and actionable strategies to help you grow your business. The April links are curated by Nevin Thompson (@NevinYYJ), Rian Bowden and Rob Cooper (@robertecooper). The Single-Best SEO Tip to Increase Your Web Traffic While we have all heard that “content is king,” according to one seasoned SEO hand,…

Online Marketing Madness — Strategic Reads from February 2017
Blog | SEO | Webucation

Online Marketing Madness — Strategic Reads from February 2017

This is part of a regular series of PlusROI posts that provide a collection of links to useful marketing resources and actionable strategies to help you grow your business. The February links are curated by Nevin Thompson (@NevinYYJ), Rian Bowden and Rob Cooper (@robertecooper). And just a heads-up: this month we found the invaluable MOZ…

Web Marketing Trends for 2017
Analytics | Blog | Featured | Marketing Resources | PPC

Web Marketing Trends for 2017

As the new year kicks off let’s look at some quick tips, trends and areas of opportunity for 2017. Big Mobile Moves Mobile has definitely already become “real” with mobile searches now exceeding desktop searches and some of our clients now seeing more mobile than desktop traffic! Google announced in late 2016 they would start…

Digital Advertising 101 – A Web Advertising Glossary
Blog | Featured | PPC

Digital Advertising 101 – A Web Advertising Glossary

I started writing this glossary for a client presentation and realized it would be valuable for my Camosun College Web and Social Media Meetup presentation, so I’ve taken the step of posting it here! Feel free to contact me with any feedback! Web Advertising Glossary SEM – Search Engine Marketing. This includes all types of…

Marketing Madness – Strategic Reads for October 2015
Blog

Marketing Madness – Strategic Reads for October 2015

This is part of a regular series of PlusROI posts that provide a collection of links to useful marketing resources and actionable strategies to help you grow your business. Curated by Nevin Thompson (@NevinYYJ) and Rob Cooper (@robertecooper). Featured image licensed under CC BY 2.0. What It Takes To Rank In Mobile Search Results While…