BySummer
Welcome to part two of our two-part hospitality email marketing series! This month, we’re covering seven more practical tips on effective email marketing for hotels, excursion operators, and other hospitality-based businesses. After implementing the foundational email marketing tips we covered in part one, you are ready to start crafting effective email marketing content by applying…
BySummer
Welcome to part one of our two-part hospitality email marketing series! In this series, we’re focusing on email marketing because it can help hotels and excursion operators boost bookings with new and previous guests. For part one, we’re including important email privacy updates from Google and Yahoo, tips on building your email marketing lists, and…
BySummer
When was the last time you optimized your email campaigns for better results? Email marketing plays an integral role in the marketing strategy of any hospitality business, ranging from expansive chain resorts to quaint boutique hotels and charming B&Bs. Its pivotal role is particularly evident in attracting last-minute travellers and fostering loyalty among returning guests….