ByRob
5 considerations in planning your small business 2012 ad budget Thanks to a continued, and unrelenting shift online advertising and mobile search, advertising best practices for businesses continues to change at a breakneck pace. Here are five key considerations for local business owners in the process of planning their 2012 marketing budgets. Build mobile shopping experience with Google Commerce Search…
ByRob
12 tips for using press releases in local online marketing Is your small business taking advantage of one of the most basic marketing tools – the press release? While there are online services that specialize in broadcasting your press release far and wide, and even help get your business on the front page of Google’s…
ByRob
5 simple steps to creating a Facebook business page With 500 million users, and providing the ability for businesses to reach potential customer by demographic and by geography, Facebook can be a powerful online marketing tool to help increase sales. Is it hard to create a Facebook business page? Not at all, says Hubspot, and…
ByRob
10 things you didn’t know about SEO SEO, or “search engine optimization” is an essential part of making sure customers can find your businesses, but “best practices” can change so fast in this area of online marketing that it can be hard to keep up. Bonus link: an SEO checklist for new websites. Yet another bonus…
ByRob
How mobile content should differ from “desktop” content In order to keep up with the competition and connect better with customers, more and more businesses are launching mobile sites. But business should remember it’s important to do more than just reformat their “desktop” content from traditional websites for smaller screens. Here are a few tips…
ByRob
5 tips to get more online customer reviews Customer reviews are increasingly becoming an important online marketing tactic for small businesses. Google incorporates online reviews into search results, and consumers are increasingly becoming accustomed to not only checking out the online reviews of a product or service prior to purchase, but writing them as well….
ByRob
Summer is over, school has started, and it’s a time for new beginnings. So, we’re launching a new regular series of blog posts featuring useful online marketing links that can help you get ahead of the competition by bringing more traffic to your website and your business. Is your business mobile ready? According to Pew…
ByPlusROI
As a business owner do you find yourself excited by change or threatened by change? If it’s the latter, it’s time to reconsider, especially in regards to Google Places. Google Places In Google Maps Google Places was officially launched in 2010 and is quickly becoming a great way to get found online. In short, Google…
ByPlusROI
I get asked often what the big deal about Twitter is in a business context. Truth be told, for a huge number of Twitter users, it’s of little value as they spend a lot of unfocused time on it with little idea why they are doing it. That said, Twitter definitely has a lot of…
ByPlusROI
The Sands Turks and Caicos hotel is a company we’ve gotten to know well through a partner company and they have been recently honored at the Turks and Caicos Hotel and Tourism Association Star Awards. Award winners from The Sands include Christopher Suerte for Employee of the Year as well as Pierre Beswick for Hotelier…
ByPlusROI
The Hartling Group on Providenciales is a company we’ve come to know through a partner company we’re working with. The Hartling Group is one of the early real estate development companies who has helped really stimulate the economy on the Turks and Caicos, as well as create some truly majestic properties. While The Turks and…
ByPlusROI
We’re pleased to announce that we now have online marketing services specifically for videographers available. These services are being announced today at WEVA 2009 in Orlando Florida and are available exclusively to WEVA members until November 1, 2009. More news to come shortly…
