Author: Taylor

Digital Marketing Must-Reads: September 2023
| |

Digital Marketing Must-Reads: September 2023

The most insightful online marketing posts we’ve read in the last few weeks. People Don’t Read Online—They Scan. This Is How to Write for Them It’s important to know how to optimize online content for reader engagement in an era where users tend to skim rather than thoroughly read web articles. Rita Kind-Envy looks at…

Mastering Google Ads Conversion with Simon Kingsnorth
| |

Mastering Google Ads Conversion with Simon Kingsnorth

Our founder, Robert Cooper, joined Simon Kingsnorth on his “For The Love of Marketing” podcast to look at how to make your Google Ads convert. Watch the episode below to hear Robert share his insights and strategies on how to create Google Ads campaigns that drive real results. From targeting the right audience to crafting…

Digital Marketing Must-Reads: July 2023
| |

Digital Marketing Must-Reads: July 2023

The most insightful online marketing posts we’ve read in the last few weeks. An SEO Guide To Understanding User Intent Understanding user intent allows you to create content that directly addresses what users are looking for which can lead to higher search rankings and better user experiences. By focusing on providing relevant and valuable content…